Adam Levine is the new face of Bench. On a twitter account of Bench a message was tweeted like this "#GlobalBenchsetter @adamlevine [as being part of] the Bench Family."
Ben Chan on an interview of ABS-CBN mentioned that "Mahirap talaga. [Adam Levine] is really big, and so he's not interested to endorse... any company, for that matter,".
Ben Chan also mentioned that for them to get that big "Yes" from Adam Levine they have to think of way to make him agree and it was the products itself of Ben Chan's line which was presented to him was the very main reason he agreed.
The Filipino Chinese Entreprenuer and the founder of Bench further explained, "[But] we were able to persuade him," "I believe he liked the clothes that we sent him, that we showed him. Nagustuhan niya 'yung mga damit. That was one factor kung bakit nag-sign up siya,"
Ben Chan also explained that because of their excitement over Adam Levine's acknowledgment of his line that he tweeted the message of him being a part of the many artist internationally who represented also the brand.
